Iron Man Trailer.

[The Last Word]

warren zevon rip wrote:

> Aye, but that is cinema gross, isn't it? So it has paid back
> production and distribtion/marketing costs on theatre receipts
> alone.

Hmm, possibly. Product placement, endorsements and future tv rights will have offset costs too. It makes sense to get as much back as possible before the public have even seen it I suppose.

> (Is that worldwide receipts, or just US?)

Worlwide. US $200m and foreign around $191m. The home figure is decent enough but that's a poor show abroad considering how much other films can acrue there.

Superman Returns was not a flop, but it certainly underperformed. I wouldn't be surprised to find the sequel having a broader, more international flavour.