Low ad rates in Fly
Posted: Thu Jun 30, 2011 2:49 pm
With the new issue getting ready for launch we have put together a intro price that will allow independent web sites and studios an entry level advertising package in a global product. I am pleased to now enclose a full breakdown for you on the launch issue of FLY.
Beta issue: Knuckle
www.knucklemagazine.com
To test the technology and brand to market we did a small PR/Marketing push for a week, the Beta issue made an immediate impact.
Over 12,000 unique visitors hit the site in the first week, logging over 250,000 page impressions in the magazine.
Data shows our readership was completely immersed in the magazine; using all aspects of the interactivity of the issue, such as the video and picture galleries and pop out side bars and we experienced an average hold time of 10 minutes per reader.
Carrying out exhaustive and extensive market research helped us fine-tune the product. In light of this we have tweaked the design and have renamed the magazine. It will now be known as Fly, the same great magazine style, but with a fresh new name befitting its Hip/Cool/Mainstream status.
Marketing for Launch: FLY
Direct mail shot campaign to a adult database exceeding 1 million consumers that have either brought adult DVD/VOD/Toys or have attended a adult themed show.
T.V campaign across the Cellcast T.V network with two bespoke adverts.
Online banner campaign exceeding 1 million unique users.
Worldwide PR push to both Adult and mainstream press.
Social media campaign taking full advantage of our already established social media networks and viral video?s.
We are also in advance talks with Xbiz/Xfanz on a collaboration of brands.
A brand new website is being constructed for launch, our new URL www.trulyfly.com will be up in the coming days and prior to all press release?s going out.
Rates/Options:
With an 1/8 page from ?200 to a full page at ?1600
Interactive options:
As we are a interactive magazine we can supply bespoke options to give your campaign maximum impact, this can include:
Video: ?150
We can enhance your advert by adding video content in to your advert to attract increased consumer interaction with your brand, promote a selected product/ film thus entertaining, educating and helping your audience to make an informed purchase decision.
Flash: ?150
In conjunction with your designer we can work on adding options such as scrolling/images, pulsating clickable buttons to the page to bring your advert to life. Increasing the interaction between the consumer and your brand.
Clickable Links: ?FREE
There is no charge for making one URL on your advert in to clickable link.
Advertorials: ?2000 page ?3500 DPS
If you want to take advantage of the ?FLY Team? to create a bespoke campaign for you we offer a fully designed and written advertorial service to your brief, this will include all Video and Flash work. Our team have years of experience delivering such campaigns for blue chip companies and we have a great track record on delivering maximum impact campaigns.
Editorial Coverage:
We look forward to being able to continue to support the brand editorially through features, reviews and competitions. We will ensure that FLY will do everything possible to make sure that your brand is pushed to our readers in a positive light and will work closely with you to target key products throughout the year.
If you need any further information or have any questions please contact me on the details below.
I look forward to discussion which option you wish to take advantage of in issue one of Fly Magazine. The closing date for all adverts is 7th July 2011.
Regards
Jason
Beta issue: Knuckle
www.knucklemagazine.com
To test the technology and brand to market we did a small PR/Marketing push for a week, the Beta issue made an immediate impact.
Over 12,000 unique visitors hit the site in the first week, logging over 250,000 page impressions in the magazine.
Data shows our readership was completely immersed in the magazine; using all aspects of the interactivity of the issue, such as the video and picture galleries and pop out side bars and we experienced an average hold time of 10 minutes per reader.
Carrying out exhaustive and extensive market research helped us fine-tune the product. In light of this we have tweaked the design and have renamed the magazine. It will now be known as Fly, the same great magazine style, but with a fresh new name befitting its Hip/Cool/Mainstream status.
Marketing for Launch: FLY
Direct mail shot campaign to a adult database exceeding 1 million consumers that have either brought adult DVD/VOD/Toys or have attended a adult themed show.
T.V campaign across the Cellcast T.V network with two bespoke adverts.
Online banner campaign exceeding 1 million unique users.
Worldwide PR push to both Adult and mainstream press.
Social media campaign taking full advantage of our already established social media networks and viral video?s.
We are also in advance talks with Xbiz/Xfanz on a collaboration of brands.
A brand new website is being constructed for launch, our new URL www.trulyfly.com will be up in the coming days and prior to all press release?s going out.
Rates/Options:
With an 1/8 page from ?200 to a full page at ?1600
Interactive options:
As we are a interactive magazine we can supply bespoke options to give your campaign maximum impact, this can include:
Video: ?150
We can enhance your advert by adding video content in to your advert to attract increased consumer interaction with your brand, promote a selected product/ film thus entertaining, educating and helping your audience to make an informed purchase decision.
Flash: ?150
In conjunction with your designer we can work on adding options such as scrolling/images, pulsating clickable buttons to the page to bring your advert to life. Increasing the interaction between the consumer and your brand.
Clickable Links: ?FREE
There is no charge for making one URL on your advert in to clickable link.
Advertorials: ?2000 page ?3500 DPS
If you want to take advantage of the ?FLY Team? to create a bespoke campaign for you we offer a fully designed and written advertorial service to your brief, this will include all Video and Flash work. Our team have years of experience delivering such campaigns for blue chip companies and we have a great track record on delivering maximum impact campaigns.
Editorial Coverage:
We look forward to being able to continue to support the brand editorially through features, reviews and competitions. We will ensure that FLY will do everything possible to make sure that your brand is pushed to our readers in a positive light and will work closely with you to target key products throughout the year.
If you need any further information or have any questions please contact me on the details below.
I look forward to discussion which option you wish to take advantage of in issue one of Fly Magazine. The closing date for all adverts is 7th July 2011.
Regards
Jason